Authorship markup (rel='author' or rel='me')
What's Authorship markup? Shows a rich snippet of the writer in the SERP. Attributes content on a page or post into a particular author (i.e. digital signature) Why does authorship mark-up issue? Currently Google has suspended authorship mark-up; however might carry it straight back it in future. How could I check if I have Authorship markup? Verify with Google Structured Data Screening device.
Check for Redirect Chains
What're re-direct chains? A string of numerous re directs from one location to still another. Why do re-direct chains issue? Having too several redirects may cause the Googlebot to fundamentally stop after the chain You lose "link juice" with each redirect. How am I able to check for chains that are redirect? Screaming Frog
Title Missing
What're missing title tags? Not having an input into how search engines are viewing your page titles. Why do title tags that are missing matter? Page titles are a rating factor, they tell search engines what your page is about. Does not give the consumer a clear indication regarding just what the content on the page is about. How could I check if I`m missing ? Using the title tab.
Check for rel=nofollow Stats
What is rel="no follow"? A command telling Googlebot not to move credit, trust or any equity by means of a link. Why do nofollow hyperlinks issue: Should you'd like to pass hyperlink equity through an out bound link or through an internal link on your own site If you`re link constructing and acquiring nofollow hyperlinks, you`re getting diminished returns on your own effort How may I check for nofollow links: Majestic Screaming Frog A nofollow browser plugin
Duplicate Tags
What are duplicate title tags? When at least 2 pages in your site have the same title. Why do titles issue? You run the danger of search engines passing them over as duplicate or comparable content. Each page in your site should have a message that is clear, distinctive. If pages have titles most probably they've related content which might be better-suited to merged together to create authoritative page and one strong having a unique title tag. How am I able to check for tags? Screaming Frog
302 redirects
What exactly is a 302 re direct? Tells lookup engines a page continues to be moved. Why do 302 redirects matter? 302 re-directs do not move SEO equity, in case you redirect a page, meaning, the link value does not pass-through. Because Google believes a-T some point you may revert straight back to the re-directed url, it could prevent content on the url from indexing. How am I able to check for 302 redirects? Screaming Frog Redirect Checker
Duplicate Meta Descriptions
What are duplicate meta-descriptions? When several pages have the sam-e content in the meta description Why do duplicate meta description issue? It`s better to either have special meta description or no meta-description than to use duplicate meta description. Each page in your site should have a clearcut message. How may I check for duplicate meta description? Screaming Frog Google Search Console
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